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Management Information Systems:Managing the Digital Firm&Multimedia Student CD Package:International Edition书籍详细信息

  • ISBN:9780132415798
  • 作者:暂无作者
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  • 出版时间:2008-02
  • 页数:117
  • 价格:555.80
  • 纸张:胶版纸
  • 装帧:平装
  • 开本:大16开
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内容简介:

These authoritative authors continue to define the MIS course by providing comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner.


书籍目录:

Part One Organizations, Management and the Networked Enterprise

 Chapter 1 Information Systems in Global Business Today

 Chapter 2 Global E-Business How Businesses Use Information Systems

 Chapter 3 Information Systems, Organizations, and Strategy

 Chapter 4 Ethical and Social Issues in Information Systems

 Part One Project Analyzing Business Processes for an Enterprise System

Part Two Information Technology Infrastructure

 Chapter 5 IT Infrastructure and Emerging Technologies

 Chapter 6 Foundations of Business Intelligence Databases and Information Management

 Chapter 7 Telecommunications, the Internet and Wireless Technology

 Chapter 8 Securing Information Systems

 Part Two Project Creating a New Internet Business

Part Three Key System Applications for the Digital Age

 Chapter 9 Achieving Operational Excellence and Customer Intimacy Enterprise Applications

 Chapter 10 E-Commerce Digital Markets, Digital Goods

 Chapter 11 Managing Knowledge

 Chapter 12 Enhancing Decision Making

 Part Three Project Designing an Enterprise Information Portal

Part Four Building and Managing Systems

 Chapter 13 Building Information Systems

 Chapter 14 Project Management Establishing the Business Value of Systems and Managing Change

 Chapter 15 Managing Global Systems

 Part Four Project Redesigning Business Processes for Healthlite Yogurt Company

International Case Study

Your Digital Portfolio

References

Glossary

Photo and Screen Shot Credits

Indexes


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作者简介:Jane Price Laudon is a management consultant in the information systems area and the author of seven books. Her special interests include systems analysis, data management,MIS auditing, software evaluation, and teaching business professionals how to design and use information systems.

Jane received her Ph.D. from Columbia University, her M.A. from Harvard University,and her B.A. from Barnard College. She has taught at Columbia University and the New York University Graduate School of Business. She maintains a lifelong interest in Oriental lan-guages and civilizations.

The Laudons have two daughters, Erica and Elisabeth, to whom this book is dedicated.



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